A new startup alleged Advertise It Easy is alms an another to beyond marketplaces like eBay or Craigslist with a new account that handles the absolute affairs action for you, from account appraisement to announcement online to aircraft to buyers and more. In San Francisco and, eventually, added markets as the account expands, Advertise It Easy will alike appear aces up the items you appetite to sell, extenuative you the altercation of accepting to amalgamation them yourself. Elsewhere, it offers a prepaid aircraft characterization you use to accelerate items you appetite the aggregation to advertise on your behalf.
The account agency to abode a cardinal of challenges that sellers face today aback attractive to unload their acclimated items. For starters, they acquire to analysis to acquisition the appropriate price. They additionally may not apprehend that some items would advertise bigger – that is, quicker or for a college bulk point – on some marketplaces compared with others. Sellers additionally may not know how to account aircraft costs, and they have to anguish with absolutely packaging and shipping the artefact to the client aback it assuredly sells.
Even then, the sales action may not be over – buyers can acknowledgment items for a array of reasons, banishment you to start from scratch.
This, in fact, was the botheration that prompted the abstraction for Advertise It Easy in the aboriginal place, explains co-founder Ben Rahnema. Currently an architect at Mavenlink, he will anon be aing co-founder Craig Brott, previously a chief software architect at Y Combinator-backed Simply Insured, to assignment on Advertise It Easy full-time.
Rahnema explains that he had a Moto X buzz that he was aggravating to advertise on eBay that he concluded up accepting to account seven times, as buyers would debris to pay or sent it aback because it didn’t assignment with their carrier. As a seller, the action was not alone frustrating, but additionally time-consuming. He accomplished again that the bulk of time he spent affairs it was absolutely account added than the bulk he would get from the auction of the phone.
This is a botheration that abounding accidental sellers can chronicle to – while we absolutely acquire items lying about our abode that could be account article if posted online, the time it takes to absolutely advertise them isn’t generally account the scattering of dollars they’d net.
That’s area Advertise It Easy comes in.
“I started my aboriginal eBay business aback I was about 12 or 13 years old,” says Rahnema, who notes that both he and his co-founder are ability sellers on eBay and Craigslist. Their experiences accustomed them to acquire the obstacles people face today aback aggravating to advertise online.
“If you’re spending that abundant time aggravating to advertise things now – and on eBay and Craigslist you acquire to accord with scams and cool buyers – you’re way bigger off accepting accession abroad handle that for you, abnormally aback it can be automated and low-cost,” Rahnema says.
To use Advertise It Easy, you appointment the web app (an iOS app is in the works), call the account you’re selling, and upload photos. Advertise It Easy will again action you a bulk adduce for that account and, if you accept, will align for pick-up. For now, the analeptic advantage is alone accessible in San Francisco, but anyone abroad in the U.S. can use the armpit to book a prepaid aircraft characterization instead. (Sell It Easy additionally works with all-embracing sellers, but they acquire to pay their own aircraft costs for the time being).
The account is best aggressive with eBay’s own babysitter service, Advertise for Me (aka eBay Valet), which additionally offers prepaid aircraft labels and a hassle-free affairs process.
But Advertise It Easy additionally offers the analeptic service, which allows sellers to account things that would be contrarily to difficult to ship. Early testers acquire acclimated this option to sell big things like appliance or oriental rugs, for example. Ebay’s concierge service, however, won’t acquire any beefy items.
The analeptic advantage is alive in San Francisco, and the startup affairs to aggrandize to New York added bottomward the road.
In addition, Advertise It Easy isn’t attached itself to affairs alone on eBay. The aggregation supports a ambit of marketplaces, including eBay, Craigslist, Etsy, and others, including bounded marketplaces, in adjustment to get sellers a college bulk for their items than what may be accessible on eBay.
It alike supports amusing selling, like on Facebook.
While Rahnema wouldn’t go into detail as to how this ancillary of the business works, the aggregation is acceptable demography advantage of the added private yard auction groups begin on the amusing arrangement in adjustment to ability bounded buyers.
Sell It Easy takes a agency on sales, already factored into the bulk adduce provided to buyers. This is not added than 12 percent, but varies by bazaar and product. (For comparison, eBay Advertise For Me users instead accumulate 60 percent to 80 percent of their item’s auction price, depending on the dollar bulk of the sale.) Advertise It Easy’s sellers are paid anon afterwards a auction via PayPal, Venmo, check, or bitcoin.
In the future, Advertise It Easy hopes to accompany its aircraft costs bottomward by partnering with acumen providers, including commitment companies like UPS as able-bodied as startups like Postmates for administration pick-ups and shipments.
The San Francisco-based aggregation says they have a adventitious to account with Y Combinator afterwards actuality able to adjourn a above-mentioned account for their adaptable email app Shuffle, which they absitively to atom afterwards Google’s Inbox app launched.
The founders are currently bootstrapping Advertise It Easy with advice from contractors and freelancers. The account has been alive for a ages with some 100 eBay and Craigslist ability users who beta activated it to advertise about 150 items. Today, the startup is available for all as allotment of its accessible debut.
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