Can the U.S. Postal Account – the micromanaged “economic Frankenstein” that it is – do annihilation for startups?
For one adaptable appearance upstart, it may absolutely be a d changer.
That’s because Poshmark, a armpit area women actualize basic closets via their adaptable phones to advertise their clothes and boutique added women’s closets, has teamed up with the Postal Account to accompany users PoshPost, a USPS aircraft characterization advised accurately for appearance items.
With the label, Poshmark users can address a amalgamation of up to bristles pounds (size doesn’t matter, aloof weight) to any destination in the U.S. aural two to three canicule for a collapsed amount of $4.99.
The PoshPost characterization is alone accessible for those affairs through the Poshmark site. That differs from a USPS account like Media Mail, which anyone can appeal so continued as he or she is commitment books or DVDs.
As is the case with eBay or Amazon, the buyer, not the seller, picks up the aircraft cost.
Related: Do the Side Hustle: 5 Better Ways to Earn Extra Cash
While the USPS already offers a flat-rate account (a baby flat-rate USPS Priority Mail box costs $5.80 behindhand of weight), the arrangement is not alluringly ill-fitted for appearance items. “All you can address in flat-rate boxes is what you can fit in them,” says Manish Chandra, Poshmark’s CEO and founder. “Fashion is a altered thing; the sizes and shapes are absolutely different.” A bells dress, for example, may crave a customized package, as will a metal-studded handbag. With PoshPost, sellers can accept any packaging they like. And because over 99 percent of orders placed on Poshmark counterbalance beneath than bristles pounds, about every commitment can be alien via the service, the aggregation says.
This could be the chief agency that helps Poshmark angle out from its growing cardinal of competitors. “Closet sharing,” area women advertise or hire out their clothes and/or accessories, has taken off over the accomplished few years. Startups like Tradesy, Threadflip and ThredUP all anon attempt with Poshmark for a allotment of the “peer-to-peer” appearance bazaar pie.
The affiliation marks the aboriginal time the Postal Account has teamed up with a adaptable company. “This is a actual altered band-aid from annihilation that exists today,” says Chandra. Poshmark currently has over 350,000 bodies affairs on its site, but Chandra optimistically predicts that by acid bottomward costs and abbreviation hassle, PoshPost will pave the way “for the aing 10 or 20 actor women to participate in the closet-sharing economy.”
Related: Mobile Phones Are Changing Retail. Here’s How. (Infographic)
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