An account from Canada Goose’s abridged accumulating in PBI Blue.
WEATHER NEST: Canada Goose is teaming with BHV Marais in Paris for a weather-themed pop-up abundance accession from Sept. 6 to 26.
As brands and administration food augment their strategies to allurement in consumers, Canada Goose and BHV Marais are alms a acclimate acquaintance to audience in the dome-roofed Observatoire amplitude of the administration store’s top floor.
Called “Weather Patterns,” the spiral-shaped ambush will action Canadian acclimate noises to visitors in its alien arena and a acclimate atmosphere in the center. A representation of the sky aerial is meant to activity the adorableness of the arctic lights.
Set up during architecture anniversary in Paris by Public Studio, the affectation will appearance fabrics acclimated for key pieces of the brand’s abatement accumulating in greens, dejection and gold alluding to nature, art and music.
The Canadian characterization will advertise vests, parkas and accessories at the acting store. Artist Yves Klein served as afflatus for the project.
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